Food for thought‘[...] do not think that good design can make a poor product good, whether the product be a machine, a building, a promotional brochure or a business man. But [...] good design can materially help make a good product reach its full potential. In short, [...] good design is good business.’
Thomas J. Watson Jr., IBM CEO

IKEA – guts and glory

March 28, 2008, 2:33 PM

Beautiful work for IKEA by Karmarama. Be sure to check the tv ads (and the rest of their excellent portfolio). Freakin’ hilarious. It would be a pleasure to see this kind of advertising in Romania. Bold, fun, effective, no BIG prices and useless information about the product. And no big logo.


(via PPA Marketing)




the karmacrew is amazing, not in ping pong of course

Yep, they are. Maybe even in ping pong too :))
Did you see Captain Picard in the other ads? :D

and about the ping pong, i thinck thats a very good way of self promoting
we tried that to in the vitrina movie

The communication idea is great, but so in line with British values…

Have your say: English please