Food for thought‘[...] do not think that good design can make a poor product good, whether the product be a machine, a building, a promotional brochure or a business man. But [...] good design can materially help make a good product reach its full potential. In short, [...] good design is good business.’
Thomas J. Watson Jr., IBM CEO

"High Morale Makes Creativity Cheap"

May 4, 2008, 11:10 AM

Brad Bird, talking about Pixar’s modus operandi through nine valuable lessons, touches a very-often-forgotten aspect in most companies: morale.

Brad Bird: In my experience, the thing that has the most significant impact on a movie’s budget—but never shows up in a budget—is morale. [what’s true for a movie is true for a startup!] If you have low morale, for every $1 you spend, you get about 25 cents of value. If you have high morale, for every $1 you spend, you get about $3 of value. Companies should pay much more attention to morale.

Read the whole interview here.
(via Daring Fireball via Kotke)

favicon

194

Comments:

When you start following Daring Fireball you have to know there’s no going back—it must be a black day for your Windows box.
:)

Haha, you could say the Windows’ days on my desk are numbered :)

The one thing keeping me from becoming a Daring Fireball constant follower is its lack of images. No matter how good the writing is, I favor image-based blogs. One image is worth one thousand words afterall, right? :)

Have your say: English please