Food for thought‘[...] do not think that good design can make a poor product good, whether the product be a machine, a building, a promotional brochure or a business man. But [...] good design can materially help make a good product reach its full potential. In short, [...] good design is good business.’
Thomas J. Watson Jr., IBM CEO

Ratatouille art

May 25, 2008, 12:46 PM

Great posters for Ratatouille by Eric Tan. Reminding of Paul Rand or Cassandre‘s Dubonnet posters. Btw, Cassandre was the one that made the Yves Saint Laurent logo. You can view some of his work here.

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and here’s one concept drawing from the The Art of Ratatouille book:
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Comments:

Somebody considered Cassandre as the most important graphic designer who ever walked the face of the Earth—I cannot remember who, and Google doesn’t seem to help at all—a statement that should be taken with a grain of salt, but not dismissed.

:) Food for thought (Ratatouille—pun intended).

Definitely food for thought :))
Mr. Cassandre’s work impressed me, but seeing that he also did corporate stuff really amazed me. It seems that back in those days most of the great artists also did excelent jobs as corporate designers, or at least logo designers (remember Dali’s ChupaChups).

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