Food for thought‘[...] do not think that good design can make a poor product good, whether the product be a machine, a building, a promotional brochure or a business man. But [...] good design can materially help make a good product reach its full potential. In short, [...] good design is good business.’
Thomas J. Watson Jr., IBM CEO

The Arctic Circle — a beautiful short by Kevin Parry

December 10, 2010, 10:35 AM

A beautiful short animation by Kevin Parry. Stop motion never looses its beauty, and Kevin’s short is so full of details to enjoy. Also interesting to see, Tim Burton’s opinion on it. Yep, lucky Kevin got his work screened for Mr Burton and also got to ask a few questions. You can see that here.

But on with the show:

The Arctic Circle from Kevin Parry on Vimeo.

/via Open Agency Blog



When’s the last time you felt something, watching a TV ad?

May 31, 2010, 10:38 PM

Funny how things go round — one year ago I saw a beautiful animation, called Father & Daughter, by Michaël Dudok de Wit. Yesterday I stumbled across a few other shorts by the same gifted author, from which I loved The Monk and The Fish. However, the following collection of TV ads really impressed me, managing to fill me with much more than indifference and nervousness, the usuals when it comes to advertising — mind you, I quit working in advertising 3 years ago and I’ve been off the TV for almost 9 years now.

I can’t really tell what makes them special — maybe it’s the beautiful watercolours, maybe it’s the music, maybe the slow pace — or maybe the credible slices of life told in less than 15 seconds. Either way, I’d sure love to see more advertising like this.



Pivot — a thrilling noiresque animation

February 19, 2010, 1:46 PM

When a man is witness to a murder and takes pictures of the killer, he has to run for his life. During the chase he is able to turn the tables and the prey becomes the hunter. All resulting in an unfortunate ending.

Pivot from Pivot on Vimeo.

The film is designed and animated by: Kevin Megens, Floris Vos, Arno de Grijs, André Bergs

Music and sound design by Alex Debicki.

Script by Jan Eduards.

Produced by il Luster Productions.


For more info visit:

/via @Research_London



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Father & Daughter — a touching animation

June 20, 2009, 3:31 PM


It was made by Michael Dudok de Wit and won Oscar in 2001 (and several other awards). It’s a wonderful piece of art.

(via portocala mecanica)